If we want the music to fit well within the context in which we are, we will have to choose it following the style of our store by adapting the radio in the store.
If we have chosen a particular type of furniture linked to a specific historical period, for example, we will have to look for the music that was played at that time, to better recreate the right atmosphere.
If ours is a luxury brand, even music should be as refined, elegant and formal as possible, while if what we want to recreate is an informal, simple and relaxed environment, then we will opt for a light, catchy and more common music.
The volume of background music should never be too loud to avoid the risk of disturbing those in the store.
The position of the loudspeakers is also important: they must be positioned at the top so that they are not at the ear level of our customers, and it is a good idea not to be near the place where the payments are made.
Choose the right music and customize with your spots.
Retailers today have to compete with Internet giants like Amazon, and having the right music for their customers has never been so important.
With us you can choose from over 100 moods and add your own custom spots to create your Radio In Store
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More news from our blog.
Radio in Store could offer you an equally valid alternative to traditional music catalogs: the Royalty Free catalog.
The difference between a traditional music catalog and a Royalty Free catalog is that the former uses music from well-known artists under contract with professional agencies.
Why do you have to pay for a custom radio for your business instead of relying on commercial streaming services? We will explain it to you.